Tips to make your company’s tweets engaging and sound like they were
written by a real, live human being with personality 
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Hello *********************,
Would you rather buy from a person, or a brand?
We thought so. Most people would rather feel like they’re engaging with
real people than with a faceless, nameless “brand.” That’s especially
true in social media, where people readily express their opinions and
personalities.
So, how do you stay human on Twitter? Don’t be afraid to BE a human
being on Twitter. Even if your company’s Twitter account has your
company’s name, you can still project some personality.
Notice that TravelOregon (tweets pictured at right) promotes its own
content, while also responding to people and retweeting other people’s
comments. That makes TravelOregon’s Twitter stream seem like a real
person is writing it, and conversing with the account’s followers. It
doesn’t read like a stream of pre-scheduled, rote tweets, or automatic
tweets from the organization’s blog.
For more, read the full article: [2]Create a Personality for Your Brand
on Twitter
Links:
2. http://www.aboutus.org/Learn/Create-a-Personality-for-Your-Brand-on-Twitter
For more social media and Twitter tips, check out [3]our other articles
about social media.
Links:
3. http://www.aboutus.org/Learn/Social-Media
Have a question? Reply to this email, mention [4]@AboutUs on Twitter,
or call 1.800.AboutUs or 1.503.488.5763 and press 2.
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Sincerely,
Aliza, Kristina and the friendly folks at AboutUs
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